Shield Offers Social Media Screening for Staffers

Shield Research – former Post-Dispatch reporter Jake Wagman’s firm – is offering a new service that shows how social media seems to be creating liabilities for campaigns in addition to benefits…

Shield Political Research, a Democratic opposition research firm with experience researching opponents as well as offering self-research to clients, is pleased to announce the launch of a new service to campaigns and political organizations: self-research on the social media history of potential staffers and other new hires.

The early stages of the 2016 cycle have been filled with stories of what turned out to be short-term campaign hires generating distractions — and embarrassing headlines —with regretful social media posts that were discovered too late, including misogynistic Twitter posts, tweets taking a swipe at early-state voters, and tweets calling officials on both sides of the aisle “idiots,” and worse.

Many of the men and women who will staff and lead campaigns this cycle are from a generation in which virtually their entire adult lives —for better or worse —are reflected on social media accounts.

Shield will examine these social media accounts — Facebook, Twitter and Instagram, among other sites —and flag any potential sources of trouble, including questionable photos, comments, tweets, “likes” or followed feeds.

Our methods go beyond simple searching, using triangulation, archived pages and social-web analysis to guarantee we capture a full picture of the staffer’s social media footprint.

The service will employ the same touchstones that mark Shield’s other research products: speed, accuracy and a price that makes it a shrewd investment for national and local campaigns alike.

Shield’s social media reports for staffers will be completed in three days or less, and be protected by a confidentiality clause…  See it here.

 

Originally in March 27 MOScout.